Before the visit

After receiving the customer's notice to visit, reply the client by email or phone at the earliest, welcome customers to visit, know the number of visitors, whether need a car for pick up, whether need to book the hotel, the main purpose of the visit and so on, then do the arrangements accordingly.

After got the response from customer, make arrangements as soon as possible, such as sending a car application, customer contact letter, samples, catalogue, price, etc., and plan to accompany the reception staff.

For the products that the customer is interested in, the salesman should be very familiar with the product and understand the features and advantages of the product to introduce to the customer.

Inform the manager about client of the basic situation, visit time and main content, make an appointment.

During the visit

The salesman in high spirit, wearing a formal dress, wearing the name tag, and meeting with the driver within the agreed time to go to the customer's hotel or airport to pick up the customer, ensuring that the time to the hotel or airport is 10-15 minutes earlier than the customer's appointment, so need to advance determine the specific location, and take into account the situation of the traffic jam, never let the customer wait.

After arriving at the agreed location, contact the customer 1-2 minutes in advance of the time agreed with the customer, telling client that you have arrived at the gate of hotel or airport, asking if they are ready, then meeting, greeting the customer and shaking hands.

When the customer gets on the car, there is a choice of seats. In general, the position behind the first officer is the best, followed by the position behind the driver, followed by the first officer position. Common sense should be understood.

After the customer gets on the bus, then can simply tell the customer the time needed from the hotel or airport to the factory. Secondly, when you need to pay attention, the salesman must not be quiet and sleep with his eyes closed. Need to communicate with customers, such as whether you have been to China or Tianjin? are you still used to here? What is your impression of Tianjin? According to the previous understanding of the customer, politely ask the customer about the weather in their country, the situation of the customer's city, the food representative of the customer's country, or the food, fruit, and habits unique to China. Introduce the development of the city in Tianjin and introduce it to the customer. The scenery encountered on the road and so on. In order to get close to the customer, this is a very important point.

After arriving at the company, bring the customer directly to the conference room. Then introduce the manager to the customer. Note that the salesman first introduced the manager to the customer, for example, Peter, this is our business unit manager Cindy. Cindy, this is Peter from ABC, Germany. Let customers know first is respect for customers. Then watch the company introduce the PPT and make tea or coffee to the customer.

After watching the PPT, accompany the customer to visit the factory. Give customers a detailed description of the product production process, as well as the differences, features and uses between different products. You can then return to the meeting room.

In the process of talking, in addition to communicating with customers and answering relevant questions, it is also necessary to take the initiative to collect relevant information of customers and make detailed records. For example, the customer's special requirements and attention to the product and cooperation require us to cooperate, whether it has been bought from China, what is the cooperation situation, what kind of sales channels the customer takes in the local area, and the main types of products that have been sold have better sales. , approximate purchase volume. While understanding the customer, we can also introduce our company's advantages such as production, sales and promotion. If necessary, we can introduce our company's large customers who cooperate in their local market to increase opportunities. This requires preparation in advance.

When the meeting is about to end, the accompanying person shall contact and arrange the delivery of the customer in time, and send customers gifts, such as tea. Ask the customer if they can have dinner together, if they want to eat some dishes, arrange the dining place according to the customer's needs, and send a car to pick up.

At the end, enthusiasm expressed pleasure to meet the customer, hope he has a good time in China, if need any help can contact us at any time. In general, the salesman must accompany the customer back to hotel. You must not privately decide to let the customer leave alone. It is best to start with the customer and accompany the customer to the hotel.

After the customer leaves, write an email to the customer to thanks for the visit, and said that we are very happy to see the customer, detailing all the details of the visit and related follow-up arrangements.

When the customer returns to his country, we should contact the customer in time and follow up.

After the visit

According to all the records of the customer visit, organize and submit to the department manager, and discuss in detail how to follow up the customer's demand, and further communication and cooperation.

Contact the relevant departments and colleagues, immediately arrange and implement the details discussed in the customer visit, and timely feedback to the customer.

Deal in cooperation and take orders frequently.

Written by Niki